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2026 Fuel Brief: Macro Intelligence & Operational Adaptation

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Seminar

2026 Fuel Brief: Macro Intelligence & Operational Adaptation

Members: $45, Non-Members: $125
Virtual Event

Wed, April 15 @ 12:00 pm - 3:00 pm

The global fuel market is in an unprecedented state of turmoil and unpredictability. Supply chain logistics professionals are faced with an array of complex problems, effecting their profitability, operations, partner relationships and beyond. 

In this special, extra-length seminar, attendees will get detailed insights into the current fuel market environment, predictions, analysis, and tangible, deployment-ready advice for staying competitive and managing margins. 

In Part 1 Heather Exner-Pirot, Director of Energy, Natural Resources and Environment at the Macdonald-Laurier Institute will discuss the geopolitics as it pertains to the current fuel/energy situation, including possible outcomes and contingencies, and what Canada and other nations could and are doing in response to the volatility. 

In Part 2, Portland Fuel will zoom in to look more specifically at the fuel markets in Canada and globally.  You'll get specific and detailed information and insights with respect to the fuel markets and how the various stakeholders are behaving. Various forecasts will be modelled and you'll also learn about fuel hedging and other strategies for mitigating risk. 

In Part 3, Robin Zhu, Director, Corporate Service at Bison Transport will give both carriers and shippers practical strategies, advice, and actionable ideas for navigating the present turmoil - and how to be better prepared for similar disruptions in the future. You'll hear how to maintain margins and remain competitive using smart strategy, technology, and more.

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